The primary evidence that Digitimes quotes is Apple’s purchase of 7.85” LG screens of the type you might find in a tablet. This would mark a stark change for a company whose CEO said of 7” tablets that they were “dead on arrival.”
From a product perspective, it would make sense that Apple would be investigating the 7” form factor. With the rampant success of the Kindle Fire, Apple must realize that there is an untapped market there. The real question is whether the company is willing to pursue it.
Digitimes has a track record of catching big news before other sources, but still take this with a grain of salt. They also have a history of reporting rumors that turn into nothing. Even if Apple is investigating a 7” iPad, it may not ever make it to release. Apple has finished many products only to fail to ship them as they didn’t fit with the company’s image.
DigiTimes Photo by : Tatsuo Yamashita